Lily Le
Impact Consulting for Tet Campaigns
About Ms. Lily Le
Ms. Lily Le is a leading expert in impact consulting with over a decade of experience crafting purpose-driven campaigns for Vietnam's most iconic brands. Specializing in Tet campaigns that resonate with cultural values while driving meaningful social impact, she has helped marketing agencies transform traditional celebrations into powerful movements for positive change. Her strategic insights blend consumer psychology, cultural authenticity, and measurable impact metrics to create campaigns that don't just sell products—they build lasting emotional connections.
Service Package
Online Impact Consulting Sessions
Format: One-on-one or small team video consultations tailored to your agency's specific campaign needs.
Preparation Process: Agencies submit questions and campaign briefs 48 hours in advance, allowing Ms. Le to prepare customized insights, case studies, and strategic recommendations.
Consultation Process
Send your campaign brief, target audience details, and specific questions 48 hours before the session.
Ms. Le researches your brand context, prepares relevant case studies, and develops strategic frameworks tailored to your needs.
Engage in a focused, interactive session where you receive actionable insights, creative direction, and impact strategy recommendations.
Receive a written summary of key recommendations and resources within 24 hours post-session.
Investment
Hourly Consulting Rate
Minimum booking: 1 hour | Package discounts available for multiple sessions
Why Choose Lily Le Impact Consulting
Tailored Expertise
Pre-session preparation ensures every minute addresses your specific challenges with customized solutions, not generic advice.
Proven Track Record
Portfolio includes award-winning Tet campaigns for top-tier brands with documented social impact and ROI increases averaging 40%.
Strategic Depth
Go beyond creative concepts to understand impact measurement frameworks, stakeholder engagement strategies, and cultural authenticity.
Efficient Process
The advance question system maximizes consultation value—no time wasted on context-setting during your paid session.
Competitive Edge
Gain insights that differentiate your pitch with impact narratives that resonate with both CMOs and CSR executives.
Actionable Deliverables
Walk away with clear next steps, measurement frameworks, and post-session documentation to implement immediately.
Ready to Create Impact That Resonates?
Transform your Tet campaign from seasonal promotion to cultural moment. Book your consultation with Ms. Lily Le today.